NOODLE SHOP DESIGN
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4/30/15


Social Media:

  • post frequently to FW, Twitter, Yelp
  • starting with Salad Nicoise image
  • use for Free Fries Campaign ( could add a coupon to the website)
  • Monthly fee: $500 ( one post per week FB, Twitter, Yelp)

Loyalty Program

  • model after Native Foods electronic program ( maybe later)
  • NYOR to research and purchase
  • possibly use a printed card as well or as option
  • Program costs: Design, art, printing 

Ads

  • Jewish Journal Rates: http://sdjewishjournal.com/site/advertise-sizes-and-rates/ (might want to start with a 1/2 page and then sustain with 1/6 page)
  • La Jolla Light:http://www.lajollalight.com/documents/2014/sep/19/coastal-retail-rates/
  • SD Jewish World ( get article published) http://www.sdjewishworld.com/category/features/cuisine/
  • Temples ( kosher problem seems like a minority)
  • Program costs: media plan, media placement, ad creation, media cost

Printed Materials

  • breakfast menu insert to fit into menu ( print more menus)
  • Free Fries Offer card insert
  • Program costs: Design, copy, art production / printing

Email adresses

  • bowl on counter
  • collect from 1000+ likes on FB

Delivery car

  • Magnetic signs for door
  • vs roof sign

New York on Rye Media/Social Media/Promotions Plan 2015

Projected Cost Proposal

 

Media Planning: $750

Media Placement: $175

 

Ad Campaign Creation

Design, copy, art production for campaign: $1250

Resizing ads for various pubs: $500

 

Breakfast Menu Insert/Free Fries/Loyalty Program

Design, copy, art production Breakfast Menu insert: $250

Design, copy, art production Loyalty Program punch card: $175

Design, copy, art production Free Fries Coupon Card: $175

 

Printing

1000 4x9 4 color, 2 sides Breakfast Menu Inserts: $115

1000 3.5x2 4-color 2-sides Loyalty Program Punch Cards: $37.50

1000 4x6 4-color, 2-sides Free Fries Cards: $57.50

 

Delivery Car Magnetic Signs

Design Art Production: $125

Sign Printing: $25 ea

 

Social Media

One Post each Facebook, Twitter, Yelp per week: $500 per month

includes website maintenance, updates like new image.

 

Square Images

Photo session to capture all menu items and post to Square

$750

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  • Home
  • About
    • Experience
    • Menu of Services
    • Branding
    • Graphic Design Services
  • Portfolios
    • IDENTITY
    • PRINT / COLLATERAL
  • web
  • FRESH
  • Contact